[NewMusic] Death of the record industry (cont'd.)

[weasel walter]

the sanctimonious drivel that rick rubin espouses is hilarious. major
labels are so fucking clueless, they need this self-professed "no talent"
to come in and tell them what's cool or if they need an extra "percussion
element" in their song, ad nauseam. the labels are so utterly
disconnected to reality on every practical level that it boggles my mind.
apparently the easiest way to survive in "the industry" is to sell snake
oil and do whatever the evil braintrust of corporate scientists have
deemed profitable through their research.
 
the american music business/scene/paradigm is indeed going through an
insane upheaval. the biggest problem is how utterly saturated the field
of music is. people have too many choices and it's creating widespread
apathy. of course, i keep stating this here about once every two weeks
like a broken record. what's the answer? hopefully there will be a virus
that decreases the musician population or something. we can only hope. 

that is my hope for the future and i'm clinging to it!
 
ww

On Tue, 4 Sep 2007 12:56:35 -0700 (PDT) Moe! Staiano
<moestaiano1 at yahoo.com> writes:
> Pretty damn depressing in my opinion....
>    
>   -M!
>   
> 
> Michael Zelner <michaelz at zoka.com> wrote:
>   From Sunday's NY Times Magazine profile of Rick Rubin:
> 
> >This summer, Columbia Records began a program called Big Red. The 
> >company invited 20 college students from Harvard, Penn State and 
> the 
> >University of Miami to work on various music projects. The interns 
> 
> >concentrated mostly on the digital marketing and promotions 
> >departments in Columbia's offices in Midtown Manhattan, which are 
> on 
> >Madison Avenue in a granite skyscraper designed by Philip Johnson.
> >
> >At the end of their paid internships, the students took part in 
> >focus groups that were closely observed by Steve Barnett, Rubin's 
> >co-head at the label, and Mark DiDia, whom Rubin brought in as head 
> 
> >of operations, as well as by other Columbia executives. The focus 
> >groups may have been the real point of Big Red - Barnett and the 
> New 
> >York executives, especially those who had been at Sony for years, 
> >wanted to try to take the pulse of the elusive music audience. "The 
> 
> >Big Red focus groups were both depressing and informative, and they 
> 
> >confirmed what I - and Rick - already knew," DiDia told me 
> >afterward. "The kids all said that a) no one listens to the radio 
> >anymore, b) they mostly steal music, but they don't consider it 
> >stealing, and c) they get most of their music from iTunes on their 
> 
> >iPod. They told us that MySpace is over, it's just not cool 
> anymore; 
> >Facebook is still cool, but that might not last much longer; and 
> the 
> >biggest thing in their life is word of mouth. That's how they hear 
> 
> >about music, bands, everything."
> 
> Full story:
> 
> 
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